Testimonials
My mission is to help artists in all styles and media reach their full potential in regards to their art and their career. Since 2006, I have helped hundreds of artists develop a cohesive body of work, as well as professional PR materials, in order for them to market themselves and their work.
Taking Nils Krueger’s class on Professional Practices for the Studio Artist was one of the most useful classes in graduate school. He gave sound advice on how to take that leap from grad school into the art market and what is expected of a professional artist. His experience as as working artist gave valuable insights into preparing professional PR materials, pricing work, and what to look for in galleries. Since leaving school, his advice has constantly guided me, especially in seeking professional representation.
Kevin Isgett - Greenville, SC
I was under the instructional guidance of Nils Krueger for two years while completing my MFA course of study at Academy of Art University, San Francisco. Nils was a solid advisory foundation for me throughout that program and his influences follows me in my professional career today. He focuses on guiding an artist to produce their most powerful work, coupled with cultivating and refining a visual professional appearance. Nils Krueger is passionate about evolving artists into prevalent producers and self-marketers, but never fails to keep the individual artist’s objectives in mind.
Timothy Colbert - Redlands, CA
Painting all my life, I was lacking the knowledge of professional business practices associated with producing artwork. Under the guidance of Nils I was able to establish the right documentation, develop a professional portfolio, and make a business plan to ensure steady sales and income from my art business. Nils insightful critiques help me conquer the fear of self-expression in writing and in concept development.
Since working with Nils, I received an award, had a show, taught a few workshops and classes, and got invited to speak.
Anna Miller - Jacksonville, FL
Nils Krueger was instrumental in helping me take a scattered, unfocused body of work and tighten it into a cohesive expression. Not only did he give excellent advice- he was able to raise questions that made me think deeply about my work and ultimately find my own solutions. Like all outstanding mentors and teachers, Nils fostered within me the clarity and confidence I needed to be an independent, successful artist.
Karen Chesna - Kalispell, MT
Nils demystified the process for gathering and presenting my artwork so that I could approach galleries in a professional manner, representing myself in the best way possible. He made the process clear and systematical. In his class, I created a full array of marketing materials, wrote my artist statement, developed cover letters and strategies for approaching galleries. I developed our my website and learned how social media could promote my work. Throughout the whole course, he was kind and encouraging.
Megan Riera - Los Angeles, CA
As an emerging artist, I was lacking the skills necessary to promote my work and acquire the public art commissions I desired.
Nils proved to be an indispensable mentor. Not only did he help me prepare professional marketing materials, but he also coached me in giving polished presentations. Since working with Nils Krueger, I have been able to confidently present my ideas and land the jobs I dreamed of.
Charity Flowers - Kalispell, MT
"Just like professional athletes work with a coach in order to be on top of their game, an artist will benefit from working with a coach in order to succeed in the art world."
Nils Krueger - The Online Artist Coach
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